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Here are a handful of strategies to help you get more eyes on your job posts by driving traffic to job postings:



  1. Include Keywords – Think like a job seeker. What are they going to search for to find your job? These are the words you need to include in your job description.
  2. Add Video – Video is an engaging, visual medium. Short videos about the job, the company, or the employees are a good way to capture a job seeker’s attention.
  3. Post and Share Regularly – The more opportunities that people have to see your job listings the better. Try to post them at different times on different days and through different mediums to cater to the largest audience possible.
  4. Use Niche Job Boards – Take advantage of cool job boards, Spending a bit of money can really increase the number of people who see your job ad.
  5. Implement SEO Strategies – SEO, or Search Engine Optimization, is a smart way to drive traffic. SEO is how search engines find and rank your site. This would include using the right keywords, headings, meta descriptions, URLs, etc.
  6. Tap Into Your Email Subscribers – People who subscribe to your email list want to know what’s going on with your company. Notify them of job openings in your latest newsletter.
  7. Use Proper Job Titles – Everyone wants a creative job title like “Digital Ninja” or “Outdoor Wizard,” but what do these jobs do? While they may be fun, they are not job titles that any job seeker is going to search for. Stick to traditional job titles to attract more traffic.
  8. Utilize Social Media Social media is the ideal way to share your job postings with a loyal and engaged audience. Build your social following and then add job openings to your posting schedule at regular intervals.
  9. Make Your Job Postings Shareable – People love to share things online. Make your job postings shareable so that if a candidate stumbles upon the perfect job opening for their friend, it’s easy to send the info their way.
Thanks & Cheers

How do I drive traffic to my job board?

 

Here are a handful of strategies to help you get more eyes on your job posts by driving traffic to job postings:



  1. Include Keywords – Think like a job seeker. What are they going to search for to find your job? These are the words you need to include in your job description.
  2. Add Video – Video is an engaging, visual medium. Short videos about the job, the company, or the employees are a good way to capture a job seeker’s attention.
  3. Post and Share Regularly – The more opportunities that people have to see your job listings the better. Try to post them at different times on different days and through different mediums to cater to the largest audience possible.
  4. Use Niche Job Boards – Take advantage of cool job boards, Spending a bit of money can really increase the number of people who see your job ad.
  5. Implement SEO Strategies – SEO, or Search Engine Optimization, is a smart way to drive traffic. SEO is how search engines find and rank your site. This would include using the right keywords, headings, meta descriptions, URLs, etc.
  6. Tap Into Your Email Subscribers – People who subscribe to your email list want to know what’s going on with your company. Notify them of job openings in your latest newsletter.
  7. Use Proper Job Titles – Everyone wants a creative job title like “Digital Ninja” or “Outdoor Wizard,” but what do these jobs do? While they may be fun, they are not job titles that any job seeker is going to search for. Stick to traditional job titles to attract more traffic.
  8. Utilize Social Media Social media is the ideal way to share your job postings with a loyal and engaged audience. Build your social following and then add job openings to your posting schedule at regular intervals.
  9. Make Your Job Postings Shareable – People love to share things online. Make your job postings shareable so that if a candidate stumbles upon the perfect job opening for their friend, it’s easy to send the info their way.
Thanks & Cheers

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